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Public Attitudes to R&D and Businesses

18 Apr 2023

This briefing covers key findings for businesses from CaSE’s Discovery Decade 2022-23 public attitudes study, which comprised four nationally-representative surveys polling a total of 18,000 people, and 14 focus groups.

It includes statistics and the opinions of focus group participants, and identifies four key points:

  • The public recognises the significant role businesses play in UK R&D
  • Despite concerns about bias, private R&D is not always seen negatively
  • As R&D messengers, businesses appeal more to certain groups
  • Businesses can generate a sense of local pride and support in the public