CaSE is hosting a webinar to discuss the findings from its Discovery Decade programme’s major public attitudes research that are most relevant to the higher education sector.
We will discuss:
The Discovery Decade project and research
- Objectives and background
- Key findings from our major public attitudes survey, which took in the views of more than 18,000 people
- Attitudes specific to universities, including their place in the UK’s R&D system and their role as messengers
- Awareness of regional and local R&D and opportunities to connect with the public through place
- Demographic trends and segmentation of audiences to better understand how to reach different groups
- Next steps of the Discovery Decade work and how universities can get involved
Implications for universities
- How can those working in different roles across universities use these findings to inform their work?
- Which messages, messengers and connection points can universities capitalise on to engage different audiences in new and exciting ways?
There will be a significant portion of the event dedicated to Q&A and discussion, and we would love to hear participants’ ideas and interpretations of the data.
